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Starting a Business as a Woman Feels Hard — and How to Charge Through It

Rose Odette, Author of Lead Like A Lioness
Rose Odette, Author of Lead Like A Lioness

Why 

Introduction Starting a business is one of the boldest moves a woman can make — and one of the most rewarding. But let’s be honest: women face unique challenges that too often slow them down — work-life balance, limited funding, lack of support, and industries that still aren’t built with us in mind. I know these obstacles well. I left a corporate job at IBM with three kids under 10 and no safety net — yet I built one of the first electronic medical record companies and scaled it into a $100M success. The very challenges that were supposed to stop me became the fuel for my growth. That’s why I wrote Lead Like a Lioness and Charge Like a Bull — to hand you the roadmap I had to fight for.


Five Ideals for Women Entrepreneurs


  1. Courage over comfort – step into the arena, even when it feels scary.

  2. Freedom over fear – starting your business is how you take back control.

  3. Impact over invisibility – your business is your platform for change.

  4. Resilience over rejection – every “no” brings you closer to a breakthrough.

  5. Wealth over waiting – building multi-generational wealth starts with your first step.


Five Action Steps - even if Starting a Business as a Woman Feels Hard


  1. Define your vision – write down the business idea that won’t leave you alone.

  2. Pick your first move – start with one step, no matter how small.

  3. Invest in yourself – read, learn, and join communities that lift you up.

  4. Find your circle – mentors, allies, and masterminds who believe in you.

  5. Commit to consistency – carve out time every week to push your dream forward.


Conclusion The world needs more women-led businesses. Not someday. Now. The road is tough, but you don’t have to walk it alone — I’ve been there, I’ve written the playbooks, and I’ll help you through it. Starting a Business as a Woman Feels Hard but it is worth it. Lead with heart like a lioness. Charge with power like a bull. And build the business that will change your future — and your family’s.



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