top of page

Why Seashells Might Crack the Code for Greener Construction by Turning Discarded Seashells into Low-carbon Concrete

Introduction

Innovation loves a plot twist — and this week, it delivered a wild one. Turns out, the next big leap in sustainable building didn’t come from Silicon Valley, a biotech lab, or a space-age materials company. Nope. It washed up on shore.


A team led by Dr. Ali Abass, Associate Professor of Structural Engineering at the University of East London, figured out how to turn discarded seashells into low-carbon concrete. The stuff tourists collect for fun? It might soon be holding up bridges, buildings, and coastal cities.

Only innovation can turn yesterday’s waste into tomorrow’s skyline — and this breakthrough does exactly that.


The Problem

Concrete is the quiet villain of climate impact — responsible for nearly 8% of global CO₂ emissions. Developers want greener options, governments demand carbon reduction, and builders need performance that doesn’t crumble under pressure.

Every solution so far has been either too weak, too expensive, or too complicated to scale.

Then along came a research team willing to ask the question no one else was asking:

“Why are we burying calcium-rich shells in landfills when cement is choking the planet?”


The Origin Story — Where Genius Meets Grit -  turning discarded seashells into low-carbon concrete


The breakthrough started on the UK coastline, where seafood industries were generating mountains of scallop shells. These shells were considered waste — an annoyance, a landfill filler, a byproduct no one wanted.

Dr. Abass and his team, including engineering researcher Dr. Vasilios Kyrtatos, started experimenting: grinding shells into different powder grades, mixing them into concrete, failing, adjusting, testing, failing again, and pushing until the science clicked.

And then… boom:


1 - A 36% reduction in CO₂ emissions. 

2 - Concrete strong enough for real infrastructure. 

3 - A perfect circular-economy story.

It wasn’t an accident. It was perseverance, curiosity, and the courage to challenge a 200-year-old industry.


 Core Concept — Nature Hands Us the Blueprint

Seashells are packed with calcium carbonate — the same core mineral used in cement production. By partially substituting cement with finely milled scallop shells, the UEL team created a material that:


  • cuts emissions,

  • reduces landfill waste,

  • maintains structural performance,

  • and lowers manufacturing energy requirements.


This is waste-to-worth engineering — the kind of idea that reshapes entire markets.

The Go To Market Strategy — How This Goes from Coastline to City Skyline

If this were your company (and honestly, you’d crush it), here’s the high-level commercialization plan the industry is watching:

1. Start with Low-Risk, High-Visibility Pilots


  • Sidewalks

  • Garden pavers

  • Park infrastructure

  • Coastal walkways


Demonstrate viability, then move upstream.

2. Lock in the Shell Supply Chain

Work with industry names like:


  • Scottish Shellfish Marketing Group (Gareth Robertson)

  • Shellfish Association of Great Britain (Chris Loughridge)


Turn their waste stream into your raw material stream.

3. Get Certifications that Move Markets

This is where names like Chris Cheeseman (Imperial College) and Magali Anderson (Holcim) become essential allies.

4. Position the Brand as the Future of Green Infrastructure

Your story becomes the selling point: “From shoreline waste to skyline strength.”

5. Scale Globally with Cement Industry Giants

Holcim, Cemex, and Heidelberg Materials will either compete with you… or buy you.

And trust me, they’re watching.

Five Ideals Behind the Breakthrough


  1. Nature builds better than we do — and often more sustainably.

  2. Waste isn't waste until you choose to ignore its value.

  3. The future of construction is low-carbon, high-performance, and circular.

  4. Innovation thrives when industries challenge their oldest assumptions.

  5. The greatest breakthroughs come from people willing to look where others don’t.


Five Action Items for Forward-Thinking Innovators


  1. Ask where your industry is throwing away opportunity.

  2. Explore partnerships with universities — breakthroughs often start in small labs.

  3. Track materials innovation; it’s becoming one of the hottest categories in climate tech.

  4. Build case studies early — pilot wins drive investor and partner confidence.

  5. Step into markets where sustainability isn’t optional; it’s legislated.


Conclusion

Seashell concrete isn’t just a clever idea — it’s a signal. The next generation of world-changing innovation will come from people who can look at a pile of waste and see a billion-dollar material.

Dr. Ali Abass didn’t wait for permission to rethink concrete. He saw a problem, saw a resource, and connected the dots. Simple. Brilliant. Game-changing.

Innovation doesn’t always roar in — sometimes it rolls up with the tide.


📚 Resources & Authority Links

Today’s Authority Sources


  • University of East London – Seashell Concrete Research

  • TechXplore – Shoreline Shell Waste as a Path to Low-Carbon Concrete

  • UK Seafood Industry Waste Statistics

  • Scallop Shell–Derived Calcium Carbonate Material Studies


📘 Books



💼 Masterminds



🎙️ Podcast



Comments

Rated 0 out of 5 stars.
No ratings yet

Add a rating

Bullish on American Business

+1-231-225-4211

3060 W 13th St. Cadillac, MI 49601

  • Instagram
  • Facebook
  • Twitter
  • LinkedIn
  • YouTube
  • TikTok

© 2025 by Bullish on American Business

Frequently asked questions

bottom of page